From Vision to Reality: The SoftVaro Story
Identifying a $34 billion problem
SoftVaro was founded on a simple yet transformative vision: to turn software Tail-Spend from an afterthought into a strategic advantage. With over 20 years of industry expertise, our founders witnessed firsthand how companies were losing control over decentralized, off-contract software purchases—often dealing with hundreds of vendors, each adding layers of complexity to procurement processes.
The numbers tell the story:
30-40%
$34 Billion
70%
$4.2 Million
Why the name SoftVaro
SoftVaro is derived from Esperanto, an international language designed to connect people across borders. That same spirit reflects our mission: making overlooked software, often hidden in the “tail spend” of enterprise organizations, accessible on a global scale.
In Esperanto, SoftVaro literally means “software product,” combining softa (soft) and varo (product/good). It’s a clear, logical term in a language built on simplicity, clarity, and connection.
Those values: clarity, simplicity, and cross-border collaboration, define how we work and what we deliver.
SoftVaro exists for enterprises that want control over their software landscape, globally, efficiently, and without the hassle.
About SoftVaro
After 20+ years in software sales, solution selling, and countless conversations Software procurement and IT leaders, one blind spot kept showing up, Software Tail Spend.
Too small for strategy, too fragmented for control, and too expensive to ignore. So we stopped watching it happen. While others waste time “exploring options,” we deliver fast results.
Working with the right partners and shareholders, who are fully aligned with our vision for sustainable and strategic growth, we built SoftVaro, ready to transform the Software Tail Spend market. Therefore, we will move fast, work smart, and will help you from A to Z in the buying process.
We are focused on Enterprise organisations and contact persons who wants result, not a mailbox full of pointless Software proposals.
We help Enterprise organizations reclaim time, budget, and clarity without adding friction or workload to internal teams.
No long unnecessary processes. No endless offers. Just fast, measurable value and cost saving.
We source and deliver, let SoftVaro handle your Software Tail Spend!